The Edit

Filter

Press page

Press page

September 24 2020
The InStyler love is real - and getting a cosign from our favorite editors and press outlets is o...
Treat Your Hair During Quarantine Using the Best Hair Styling Tools

Treat Your Hair During Quarantine Using the Best Hair Styling Tools

May 22 2020
Keeping a routine and doing things like styling your hair are more important than ever right now....
The Best Hair Styling Tools for a Perfect Mother Day's Gift

The Best Hair Styling Tools for a Perfect Mother Day's Gift

May 22 2020
Mother's Day is approaching, and sometimes gift-giving can be difficult. But we're here to make y...
Want a sleek moment? Try a Ceramic Straightening Hair Brush

Want a sleek moment? Try a Ceramic Straightening Hair Brush

March 24 2020
Want a sleek moment? Try a Ceramic Hair Straightening Brush No matter what your plans are, from j...
Best Hair Styling Tools for a Cool Modern Shag

Best Hair Styling Tools for a Cool Modern Shag

March 24 2020
From 1970's hairstyles worn by Joan Jett and Jane Fonda to modern Alexa Chung's and Taylor Swift'...
Have a Love Affair with Your Hair: Meet the TURBO MAX Ionic Hair Dryer

Have a Love Affair with Your Hair: Meet the TURBO MAX Ionic Hair Dryer

February 13 2020
When it comes to how we view our hair and the entire styling process, we have mixed reviews. Whil...
Best Hair Styling Tools: Everything you need to know about FREESTYLE MAX

Best Hair Styling Tools: Everything you need to know about FREESTYLE MAX

February 5 2020
Everything you need to know about FREESTYLE MAX Joan Crawford once said, “the most important thin...
What to look for in a travel hair dryer

What to look for in a travel hair dryer

January 14 2020
We get it-you're busy. Between work, social life, trying to respond to texts, and drinking enough...
How to Find a Hot Brush Perfect for Travel

How to Find a Hot Brush Perfect for Travel

November 26 2019
FINDING THE PERFECT HOT BRUSH   Hot brushes are one of the newer advancements in hair tools and f...
4 Things to Look for in a Ceramic Brush for Coarse, Thick Hair

4 Things to Look for in a Ceramic Brush for Coarse, Thick Hair

September 5 2019
4 Things to Look for in a Ceramic Brush for Coarse, Thick Hair Most women agree that the ceramic...
Two Must-Have Hair Styling Tools to get Salon Blowout Style at Home

Two Must-Have Hair Styling Tools to get Salon Blowout Style at Home

August 7 2019
Finally ready to upgrade your hair tools but not sure what to look for? We've got you covered.
GET SALON-STYLE RESULTS WITH CERAMIC TOOLS

GET SALON-STYLE RESULTS WITH CERAMIC TOOLS

July 3 2019
This is the #1 criteria you need when shopping for hair tools that will give you salon-style results from home.
Ready for Summer? How to Protect Your Hair from Sun Damage

Ready for Summer? How to Protect Your Hair from Sun Damage

July 3 2019
Summer is here, and now is the time to get tips on how to keep your hair healthy and looking its best!
3 TOOLS FOR SHORTER HAIR

3 TOOLS FOR SHORTER HAIR

July 3 2019
Just brave the big chop? Stocking up your new hair tools can be difficult - read here for three tools you should have in your hair lineup.
DIVIDE AND CONQUER

DIVIDE AND CONQUER

July 3 2019
If you think drastic measures are the only way to switch-up your look, think again. Put down the ...
pretty flowing long curled hair pulled back in barrett

LIFE OF THE PARTY

July 3 2019
You’re never fully dressed for a Holiday party without a festive hair accessory. Nail your party ...
model in silver sequins dress and hat in desert

SPOOKY STYLE

July 3 2019
Halloween Hair Inspo!
Limited Edition MINI hair dryer on color-blocked pink and turquoise background

HOW TO CHOOSE A TRAVEL DRYER

April 12 2019
finding the perfect hair dryer can be hard without sacrificing size, quality, and features. we're here to give you the lowdown on how to choose the best dryer.
How to choose the best - Girl with straight hair in white shirt

HOW TO CHOOSE THE BEST STRAIGHTENER

April 2 2019
Finding the best tool for smooth, sleek hair.
HOW TO PICK AN IONIC HAIR DRYER

HOW TO PICK AN IONIC HAIR DRYER

March 22 2019
There are so many buzz words when it comes to blow dryers – but if you’re like most of us, nobody...
AIRLESS NOMINATED FOR ALLURE READER'S CHOICE AWARDS

AIRLESS NOMINATED FOR ALLURE READER'S CHOICE AWARDS

February 27 2019
Since launch, AIRLESS has become one of our top-sellers because to its incredible transformation ...
Girl looking backwards with braid

RIBBONS & BOWS

October 2 2017
Hair ribbons and bows are having a moment. NYFW was all about the trend, from runway to street st...
NYFW FALL 2017

NYFW FALL 2017

September 14 2017
Hair moments are our favorite moments. And there were plenty during NYFW. We’ve rounded up all th...
Go Big or Go Home

Go Big or Go Home

May 22 2017
We celebrate voluminous hair everyday, but ever since we’ve noticed big waves, big curls and lots...
RUNWAY TO THE AISLE

RUNWAY TO THE AISLE

May 8 2017
With Spring 2018 Bridal Fashion Week wrapped up, we’ve curated the dreamiest looks in bridal hair...
All Tied Up

All Tied Up

February 20 2017
Maybe it’s a top knot, double shot kind of a morning, or you haven’t washed you hair in two… okay...